With Amazon alone gaining 65 billion dollars in market value over the past five years, it isn’t news that retail leads the way in a historic disruption of the relationship between buyers and sellers. The popularization of smart phones and tablets, expanded offerings online and the maturation of a generation of buyers raised on the Internet have proven to be fertile ground for the bloom of digital marketing channels, and trouble for traditional commerce. How enterprises respond to this tectonic paradigm shift in the buyer’s journey will determine the winners and the losers of the future. Visit Ensighten’s blog to read more.
The Crimson Marketing team are experts in marketing technology. All of our people have marketing technology backgrounds. We help technology companies market better and we help marketers get the most out of their technology. Through our expertise and experience, we help our clients increase their revenues. If you’d like to share your knowledge in this area by contributing to our blog, please email us at email@example.com Follow me on Twitter, LinkedIn, Google+, and Facebook.