On this episode of Moneyball for Marketing, you will learn more about why I disagree that CEOs should be directly involved in social media. As a Founder & Advisor myself, I believe that we are one of the key voices of the company. But we need to focus our energies on guiding marketing solutions, instead of having too much direct involvement in them.
Check out my podcast and let me know how you feel about CEOs direct participation in social media.
Glenn Gow is an expert in marketing performance, Coach, Board Advisor, Author, Speaker, Podcast Host and Founder & Advisor of Crimson Marketing. Follow me on Twitter, LinkedIn, Google+. To get a free copy of Crimson’s One-Page Marketing Metrics Funnel, visit here.